SEO Strategist

Are you a SEO leader with local SEO and franchise SEO expert looking for your next great career opportunity? If so, Ignite Visibility, a fast-growing digital marketing company based in San Diego, CA US with office in Orlando, FL and a fully remote team. We are looking for a talented international SEO Strategist (supervisory level of experience) to join our team full-time. This is a team lead supervisory role, thus, you much be a senior SEO leader and must be able to work U.S. business time Eastern Standard Time. 

Responsibilities:

1. Strategy Development:
   • Create comprehensive SEO national to local strategies for franchise accounts.
   • Prioritize hyper-local optimization and unique franchise challenges.
   • Lead the implementation of the SEO playbook for franchise accounts.
2. Oversight and Mentorship:
   • Mentor and guide SEO coordinators, specialists, and project managers.
   • Conduct regular team meetings to align on best practices.
   • Provide solutions for complex SEO challenges.
3. Delegation:
   • Must have leadership and delegation expertise
4. Performance and Analysis:
   • Analyze performance metrics to identify opportunities and risks.
   • Lead quarterly business reviews (QBRs) with franchise stakeholders.
   • Oversee the execution of location-specific and brand-wide SEO initiatives.
5. Team Building:
   • Mentors a team (project managers, specialists, coordinators, and interns)
   • Helps with methodologies and provides strategic insight to team members
   • Leads weekly or biweekly 1-1 calls with direct reports
   • Holds weekly meetings (when we don’t have pod or dept meetings) to train or consult with team member
6. Qualifications
   • Leads weekly or biweekly 1-1 calls with direct reports
   • Holds weekly meetings (when we don’t have pod or dept meetings) to train or consult
   • Must have 6+ years of experience in SEO
   • Expert in GA and Google Tag Manager
   • Agency digital marketing experience is a must
   • Must have leadership  and supervisory experience
   • Franchise and multi-location SEO a must
   • Must be knowledgeable of on-site SEO and link building
   • Must have done a keyword assignment
   • Must have excellent communication skills
   • Must have knowledge of social media and how it relates to SEO
   • Must have knowledge of technical SEO items
   • Must have knowledge of WordPress and blogging
   • Must have knowledge of Facebook, Twitter, Google +, LinkedIn, YouTube
   • Must have client-facing experience