Product Marketing Manager
Amplemarket
Remote
What is Amplemarket all about?
Amplemarket's premise is that a lot of the playbooks used by B2B sales teams that worked 5 years ago don't cut it anymore.
In today's environment, sales teams need to have a tremendous amount of information about their prospects to decide when is the best moment and channel to reach out in the most relevant way. You can't do this with 5 different data/sales enablement point solutions that don't share the same data schema and barely communicate with each other. Amplemarket is the all-in-one compound solution that enables this.
Our AI-powered sales platform helps B2B companies generate more opportunities thanks to our advanced lead generation engine, hyper-personalized sequencing, omnichannel outreach, and AI-powered smart actions. We are backed by Y Combinator, and we are powering the sales teams at some of the fastest-growing companies in the world like Deel, Moveworks, H1 and Vanta.
We’re looking for a driven Product Marketing Manager to join our team at Amplemarket. You’ll develop and execute go-to-market strategies, craft compelling product narratives, and work with cross-functional teams to drive adoption and growth. Your efforts will shape how we position our product’s value, engage with customers, and differentiate ourselves in a competitive SaaS landscape.
You will:
- Lead the development and execution of go-to-market strategies for new product launches and feature updates, ensuring alignment with overall business objectives.
- Create clear, differentiated messaging to position our products effectively in the market.
- Partner with Sales, Product, Engineering, Design, and Customer Support teams to develop sales enablement materials, marketing content, and launch plans that drive product adoption and market awareness.
- Develop high-impact marketing collateral including pitch decks, one-pagers, case studies, and website content. Ensure materials are aligned with product positioning and sales strategy.
- Use market research, customer data, and competitive analysis to inform product positioning, pricing strategies, and messaging.
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Conduct customer interviews, surveys, and competitor benchmarking to drive data-driven decisions.
- Lead product launches from start to finish, including developing messaging, sales training materials, promotional campaigns, and ensuring seamless execution across channels.
- Define KPIs for product marketing initiatives and continuously measure the effectiveness of campaigns, adjusting strategies as needed to maximize impact.
Who we're looking for:
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3+ years in B2B SaaS product marketing, with a proven track record of driving successful go-to-market strategies and product launches.
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Experience working in a fast-paced, high-growth environment, managing multiple projects with precision.
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Ability to translate complex product and technical features into clear, compelling narratives for diverse audiences, including technical and non-technical stakeholders.
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Strong cross-functional collaboration skills, working effectively with Sales, Product, and Design teams to drive product adoption.
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Deep understanding of customer pain points and a passion for using insights to shape product messaging and strategy.
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Skilled at gathering and leveraging customer feedback to continuously refine marketing initiatives.
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Comfortable analyzing market trends, competitive landscapes, and product performance metrics to inform strategic decisions.
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A creative thinker with a results-driven mindset, continuously optimizing marketing efforts for measurable impact.
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Adaptable to rapid changes, able to navigate uncertainty while making a meaningful impact.
A little more about Amplemarket:
- We are a post-Series A start-up
- We are backed by YCombinator
- Fast growing startup with product market fit
- Founders also created https://fermatslibrary.com
- You can listen more about us here: https://bit.ly/2W7fVDR
We offer:
- Nice work environment
- Competitive Salary
- Health Insurance
- Stock Options
- Annual Company Trip in a secret location
- and more!
Amplemarket is committed to creating an inclusive employee experience for all.
Regardless of race, gender, religion, sexual orientation, age, disability, or if you’re parenting the next generation of innovators, we firmly believe that what truly matters is how your skills, knowledge and personality fit our company. So bring your best professional version of yourself, and apply - we'd like to hear from you!