Social Media and Digital Marketing Intern

About AllPro

AllPro is a boutique consulting and staffing firm serving healthcare and private clients across New York and New Jersey. Our core work centers on staffing solutions, regulatory compliance consulting, and the placement of rigorously vetted private care professionals.

We are a focused team with a strong brand and a growing presence in the greater New York area. This role is a genuine opportunity to build professional marketing experience in a specialized healthcare consulting environment, working directly alongside the founder.

The Opportunity

The intern in this role will take ownership of day-to-day posting on LinkedIn, support our Meta strategy, and contribute to the content efforts driving inbound leads for our LHCSA consulting practice. If you are a strong writer with an interest in healthcare and the discipline to post consistently, this role was built for you.

Responsibilities

• Own and manage regular posting on LinkedIn on behalf of AllPro, maintaining a consistent voice and professional standard
• Create and schedule Facebook content across our three content pillars: regulatory intelligence, agency guidance, and authority and credibility
• Research and draft posts grounded in healthcare news.
• Design simple supporting graphics using Canva for use across both platforms
• Respond to comments and messages in a timely, professional manner
• Support the creation of lead generation assets such as compliance checklists and pre-survey readiness guides. 
• Track and report monthly on engagement, post saves, link clicks, and direct message volume

What We Are Looking For

• Currently pursuing or recently completed a degree in marketing, communications, public health, business, or a related field
• Genuine interest in writing for a healthcare company and the ability to produce clear, credible content for a professional audience
• Basic proficiency with Canva or comparable design tools
• Familiarity with LinkedIn and Facebook posting, scheduling, and engagement
• Organized, self-directed, and comfortable working independently in a remote environment
• Strong attention to detail with an understanding that tone and accuracy matter in a regulated industry

Nice to Have

• Prior exposure to healthcare, home care, or regulatory environments
• Familiarity with the LHCSA landscape in New York State
• Basic knowledge of SEO or content strategy principles

What You Will Gain

This role offers direct exposure to B2B marketing in a specialized professional services firm. You will build a real content portfolio in a credentialed healthcare industry, work closely with leadership, and develop a clear understanding of how marketing supports a consulting practice at the growth stage.

You will leave this role with demonstrated experience creating professional content for a regulated healthcare audience, a track record of managing a brand's social presence across LinkedIn and Facebook, and a meaningful connection to the LHCSA compliance space in New York.

Our Hiring Process

After an initial interview, every candidate will receive a sample AllPro case study to complete. This gives you a concrete opportunity to show how you think, write, and approach content for our audience. We are more interested in how you work than in years of experience.